Affy Worldwide is a two-part venture that combines a classic “out of this world” streetwear brand with a media platform celebrating global street culture. The concept of Affy began in 2011 as a passion project, with the founder, Brian Dzirutwe ("Bino"), creating his own garments while immersing himself in the fashion industry and gaining hands-on experience. Officially launched as a brand in 2020, Affy Worldwide is based in the North East and reflects a unique attitude and personal take on street subculture, prioritizing people over products. The collection includes T-shirts, denim, woven shirts, fleece, headwear, outerwear, and accessories. Much of the brand's story is expressed through Bino's own personal style and fashion statement.